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th2ng directs online commercials for Hotmail

th2ng director, Secret Agent, has directed a series of online commercials for Hotmail through the UK office of US Agency, Creature.

The commercials feature a woman seated at her office desk having a ‘work out,’ using the likes of a stapler, paper clips and other desktop items instead of visiting the gym. These lighthearted spoof ads aim to highlight some of the new time-saving features in Hotmail.

The ads were shot at th2ng’s Wardour Street studio and post production was completed in-house at th1ng.

More Information


Client: Hotmail

Brief: To create 15 x 20 sec online commercials to highlight new time-saving features of Hotmail

Advertising agency: Creature UK

Director: Secret Agent

Production Company: th2ng

Post Production: th1ng


Company information

th2ng is a live action production company for high end creative production including TV commercials. The production company also delivers productions combined with animation, 3D VFX, and as a collage of mixed media. th2ng is pronounced “thing two”.

th1ng and th2ng are part of th1ng Corp Ltd., which also includes Film Club Productions and Flux.

28th May 2010

Main Press Contact

Rafal Kwiatkowski

Public Relations

+44 (0) 207 199 2814

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